HeyGen

HeyGen is an AI video platform that lets real estate agents turn a typed script into a listing or market update video presented by an AI avatar, starting at $29 a month with a free plan. The win is consistent video with zero filming: build a custom avatar of yourself from a short recording, or let Avatar IV animate a headshot into a talking video, and post weekly without retakes. Video translation redubs your finished video into other languages with matching lip movement, a real edge with Spanish speaking buyers. The workflow is script, avatar, background and listing photos, then export for Instagram, YouTube or email. What to know: the free plan caps you at short videos, and paid plans run on monthly credits. In this HeyGen review, HeyGen for real estate works best short and conversational. Start on the free plan and upgrade when the videos start landing clients.

✅ Custom AI avatar built from a short recording
✅ Avatar IV turns a photo into a talking video
✅ Video translation into 175+ languages
✅ Free plan with short videos
✅ API access for automated video creation

🏠 Produce a weekly market update video from a script without setting up lights or a camera.
🏠 Translate a listing walkthrough into Spanish or Mandarin for buyers in that market.
🏠 Turn a headshot into a short talking intro video for your email signature.

👍 4.8 rating on G2 from 1,965 reviews
👍 Free plan to test avatars and translation
👍 Custom avatar of yourself from a short recording

👎 Free plan limits you to a few short videos a month
👎 Paid plans run on monthly credits that heavy posters can exhaust

🎯 Who it's for: Agents · Teams

Agents who want on-camera style videos without being on camera

💰 HeyGen pricing starts at $29 a month on the Creator plan, billed monthly, with a free plan that includes a few short videos a month. The Pro plan starts at $49 a month and Business at $149. The gotcha: every paid plan runs on monthly credits, so long or frequent videos can run out before the month does.

Get HeyGen if you know video sells listings but you hate being filmed, or you serve buyers in more than one language. Agents who already film themselves comfortably gain less, since a phone and a tripod still beat an avatar for trust. Build your free avatar today and post the first market update this week.

How much does HeyGen cost?
HeyGen costs $29 a month on the Creator plan, with a free plan available. Pro starts at $49 a month and Business at $149 a month plus seat fees. Paid plans include monthly credits that cap your video output.

Is HeyGen worth it for real estate agents?
Yes if you want consistent video content without filming. HeyGen holds a 4.8 rating on G2 from 1,965 reviews, and a custom avatar lets you post weekly updates from a script. Agents who are comfortable on camera gain less.

Does HeyGen have a free trial?
Yes, HeyGen has a free plan rather than a timed trial. It includes a few short videos a month, stock avatars, Avatar IV and translation, all limited to one-minute videos. Watermark removal starts on the $29 Creator plan.

Can HeyGen make a video of me without filming?
Yes, HeyGen can animate a single photo into a talking video with Avatar IV, or build a custom avatar from a short recording that you then reuse for every script. The free plan includes Avatar IV with a one-minute limit.

💸 Prices move fast. AI moves faster. Every price here was checked by a human, but vendors change plans more often than the Fed changes rates, so confirm on their site before you swipe the card.